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Global Reach

Our projects have brought us to the UK, France, Germany, Italy, Spain, Greece, Australia, Japan, China, Brazil, Canada, Mexico, South Africa, Mozambique, and Madagascar.

When conducting ethnographic and qualitative projects with a global orientation, our researchers travel to each country not only to train and supervise our international research partners, but also to observe and direct the research process firsthand. By project end, this process enables us to achieve an integrated understanding of the key global patterns and identify critical nuances of cultural variation.

As cultural anthropologists, we are in a unique position to recognize and understand cultural differences. Conrad Kottak is a leading cultural authority on Brazilian society, but Ethnographic Solutions also has close ties with leading anthropological experts on many other national cultures. For various brand teams, our cultural thought leader interviews have proven to be a particularly rich source of insights.

Our Clients

Our Commitment

We approach each new set of project objectives as a unique and exciting challenge.

As cultural and psychological anthropologists, we are committed to research methods that produce the richest and most authentic data on our clients' customers. Ethnography, our expertise, is a research method spawned by anthropologists. Anthropologists remain its best practitioners.

Ethnography, however, is not just a method. It also is a descriptive and interpretive enterprise. Our intuitive familiarity with social and psychological theory allows us to see patterns in the data that others routinely miss.

About Ethnographic Solutions

Ethnographic Solutions is a global consumer & marketing research firm composed of PhD-level cultural & psychological anthropologists with extensive strategic consulting experience. We have a unique expertise in ethnographic research, but our clients also prize the innovative insights that we generate from various types of qualitative research projects.

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